HDY makes waves in the water industry

What is life without water? It’s the shower that wakes us up, the centre of a banging cuppa and the key to a healthy and hydrated HDY team. Excited to make waves in the water industry, HDY teamed up with Severn Trent.

Since 1989, Severn Trent has supplied millions of people in surrounding areas with clean water gathered from rivers and reservoirs.

Our hydrated team of marketing experts will help Severn Trent launch their brand-new annual ideas challenge, Wavemakers. The project aims to nurture local talents. Targeted at those passionate about making a difference, the project hopes to see unique and innovative ideas on how to reuse and/or save water.

The collaboration will see a driving force in innovative solutions to sustainability in local communities.

Richard Powell, Innovation Manager at Severn Trent, said: “We’re really excited to be launching Wavemakers, as we believe that working collaboratively is the best way to create innovative ideas that have the potential to change the lives of individuals within our communities.

“The team at HDY understand what we are trying to achieve and we are confident that their creative flair and strategic expertise will lead to this project being a great success with the innovators of the Midlands.”

Interested in our work? Check out more of our partnerships here.