The beauty of brand and performance

HDY is an independent brand performance marketing agency in the heart of the Midlands. We lead with brand-first thinking and deep and detailed audience insight to inform your marketing strategy. We’re data-driven by nature (it’s in our agency DNA) and we combine deep sector expertise with world-class execution. When you partner with HDY you have access to senior experts spanning consultancy, brand performance, media buying, digital marketing, creative development, videography, photography, animation, influencer management, PR and social media marketing. What’s more, everything is developed and delivered in-house.

Our objectives are to make brands impossible to ignore, accelerate meaningful growth and drive impact at scale for our clients.

Apply now for a free digital audit

We’re offering a limited number of free digital audits—but this isn’t some surface-level report packed with generic advice.

This is a deep, insight-rich assessment built to uncover what’s really holding your brand back. We’ll pinpoint where your digital presence is underperforming, why your growth might be stalling, and where the real opportunities lie to reignite relevance.

We don’t do templates. We don’t do fluff.
Just sharp, strategic thinking from a team that thrives on breaking the mould.

This isn’t for everyone.
It’s for ambitious brand and marketing leaders ready to challenge the status quo—and open to seeing their brand in a completely new light.

Apply now to be considered.
Let’s see if this partnership makes sense—for where your brand’s going next.

What makes us stand out?

At HDY, we believe that everything starts with your brand. Knowing your brand purpose and how it relates to your audience is fundamental to building the foundations of your marketing plan. Once you have these in place, you can begin to shape your channel and content strategy while telling your story

By truly understanding your brand, only then can you begin to create meaningful connections with your target audience. This goes deeper than traditional demographics. We use behavioural science in marketing channels to really understand how audiences engage

It’s fundamentally different by channel – one size won’t fit all. It’s personalisation at scale that provides marketing cost efficiencies.

Group photo of the HDY Agency team holding up a new awards for content marketing

Our work

We have retained and ongoing content projects with an impressive set of regional, national and global clients spanning both consumer and B2B brands. We work with recognisable organisations within sport, beauty, property, technology, education, travel & tourism, retail and more. Our tendency to keep on impressing means our client relationships go the distance.

Our recognition

Winning awards isn’t our first goal (that would be content that performs!), but our work has been and continues to be recognised across the industry. We’ve won a number of Marketing industry awards for the results we’ve delivered to our clients, including:

  • CMA – European Content Awards, Large Agency of the Year
  • CMA – UK Content Awards, GOLD
  • Performance Marketing Awards, GOLD
  • Independent Agency Awards
  • The Drum Roses Award
  • PRCA Dare Awards – Agency of the Year

Get in touch